Monday, November 1, 2010

Advertisement - Car spot, wide vs narrow

Often in cars spots the car is insert in wide landscape. It runs among open field, mountain and hills. Advertising men placed the car in this contest to obtain a sense of freedom and desire to run. We can see this, in the spot of Fiat Grande Punto of 2008.




 In the link below ( go to 
you can see the opposite of this concet. The car in this case runs between narrow street giving a sense of agility and self-possesion.

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